A Dose of Nature: Brand’s First Market Campaign

Amázzoni announced the launch of the project ‘Uma Dose de Natureza‘, marking the brand’s first market campaign.

The campaign, created by Lema, aims to reinforce the brand’s positioning and generate a stronger connection with consumers, gaining even more visibility and engagement while telling its story.

“The campaign aims to value Amázzoni’s entrepreneurial origin and product credentials, reinforcing its inspiration from the Amazon and commitment to sustainability,” explained Patrícia Cardoso, marketing director of Amázzoni in Brazil.

To bring the project to life, the brand will focus on the territories of gastronomy and high mixology to invite consumers to discover the flavors of the Amazon through various cocktails and recipes to harmonize with different occasions.

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